National Basketball Association

Stephen Curry's emoji app is now more popular than Kim Kardashian's

Published Jun. 3, 2016 1:10 p.m. ET

Aaron Torres

Steph Curry might have had a night to forget on the court in Game 1 of the NBA Finals Thursday, but off the court, Steph continued to prove why he's the real MVP (both literally and figuratively).

Earlier this week, we told you about Curry's new line of "Stephmoji's" (yes, Stephen Curry-themed emojis) and as we found out Friday morning, they are selling at the same staggering clip at which the real Steph Curry nails deep threes. Despite retailing at $1.99, Stephmojis became the No. 1 paid app in Apple's store by Thursday, topping even Kim Kardashian's "Kimoji's."

Yes, this is the world we live in, with Fortune providing details on both the app, and the financial windfall that comes with it:

Following the Warriors' Game 1 win, and with no basketball until Sunday, we can only imagine how many more Stephmojis will be downloaded between now and Game 2.

Update: Bad news for Steph fans. While his app remained ahead of Kardashian's as of 1:30 p.m. ET, there was another app which had taken over No. 1: Justin Bieber's "jumoji's."