Tag Heuer will reconsider relationship with Tiger
Swiss watch maker Tag Heuer said it will spend the next few
weeks assessing its relationship with golfer Tiger Woods.
The statement from the company Monday afternoon marked a less
enthusiastic stance about the world’s richest athlete, who endorses
the company’s watches, than earlier in the day.
That’s when a spokeswoman told The Associated Press the company
would continue with Woods, whom she called “the best in his
The luxury watchmaker’s new statement Monday says that because
of Woods’ indefinite leave from golf, it is examining its long-term
relationship with him.
The statement comes a day after consulting firm Accenture
dropped ties with Woods.
Woods announced Friday he is taking an indefinite leave from
golf to work on his marriage after allegations of infidelity
surfaced in recent weeks.