National Basketball Association
Nike strikes deal to provide NBA uniforms starting in 2017
National Basketball Association

Nike strikes deal to provide NBA uniforms starting in 2017

Published Jun. 10, 2015 8:36 p.m. ET

 

The NBA says Nike will become the league's official uniform provider beginning with the 2017-18 season.

The league said Wednesday it had agreed on an eight-year deal with Nike, which will become the first apparel partner to have its logo appear on NBA uniforms.

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Adidas is the league's current provider and has two years left on its contract. But Nike already has a significant presence through endorsement deals with many of the league's biggest stars.

Nike has also been a global marketing partner of the NBA since 1992, a marketing partner of the WNBA since its inception in 1997 and the exclusive apparel provider of USA Basketball since 2006.

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