National Football League

Report: NFL wants to charge Super Bowl halftime acts

Published Aug. 19, 2014 3:02 p.m. ET

James Parziale

The NFL wants Super Bowl halftime acts to pay to play.

According to a Wall Street Journal report, the league is looking to cash in by charging acts for the exposure they get during the big game.

Since many acts can receive an immediate bump in tour and record sales after a halftime performance, the NFL is using that exposure as leverage. Just ask January’s performer, Bruno Mars.

Per Billboard, the singer’s sales soared right after his performance at MetLife Stadium.

While the WSJ report says that the NFL has narrowed down its choices to three possible acts -- Rihanna, Katy Perry and Coldplay – there’s another wrinkle the NFL has thrown in.

It's unclear whether this strategy would ensure another Janet Jackson Nipplegate incident doesn't occur, but it’s certainly a bold attempt by the league to continue to increase revenue.

(H/t to Yahoo )