Villa sign lucrative sponsorship deal

Published Jun. 10, 2010 12:11 p.m. ET

Villa have agreed a three-year deal with the global retail broker which will start next month. It means they will become Villa's principal commercial partner. But Villa will continue their association with the Acorns children's charity. They will become the club's official charity with FxPro committed to supporting the venture. Villa chief executive Paul Faulkner said: "We are extremely pleased and excited to enter into this new partnership with FxPro. "A lot of hard work has gone into the completion of this agreement and we believe it will be a good partnership for the club. "It reflects our continued growth as a club after a season in which we finished sixth in the Premier League for the third straight year while twice reaching Wembley - competing in the Carling Cup final and FA Cup semi-final. "Equally, we are pleased to confirm that Acorns will be our official charity partner and, in meetings involving both FxPro and Acorns, a close working alliance has already been forged." FxPro director Denis Sukhotin said "Aston Villa are one of the great names in the Premier League, with a following extending far beyond the UK. "We are proud to partner with Aston Villa as the club continues to work hard to achieve success." David Strudley, chief executive of Acorns Children's Hospice, said: "We are delighted to become Aston Villa's official charity partner. "We are equally thrilled to hear of the shirt partnership with FxPro, an organisation which has also undertaken to support us as a charity."