Ryan Bertrand has played down talk linking him with a move away from Chelsea insisting he has no plans to quit Stamford Bridge.
Liverpool have been credited with an interest in Bertrand as Brendan Rodgers looks to bring the left-back to Anfield.
However, Bertrand is determined to stay at Chelsea and fight Ashley Cole for a place in Jose Mourinho's starting XI next season.
Bertrand told reporters: "I have been on loan four or five times but then there comes a time when you have to say, 'Right, I am going to spend some time back at the club and see what happens.'
"Obviously I want to be Chelsea's No1 left-back, and when that time comes it will happen.
"All I can do is be ready and keep playing, keep biding my time.
"I just concentrate on progressing in the games I get, and I've managed to do so in recent years. That's the only target I have."
The words were controversially removed in 1998 following an image change, irritating many supporters.
Now Woodward, who returned early for United's pre-season tour on "urgent transfer business" has been consulting with the Glazer family about reversing that move.
Speaking to Sunday newspapers, Woodward said: "I didn't like that change of badge.
"(Joint-chairman) Joel (Glazer) didn't like that change. We will look at that and have a think about that.
"We are a football club, not a business.
"I described it to our staff that we are a 135-year-old club and that's what you have to remember. We are a football club, a club with a capital C.
"Strapped to that is a commercial business that's going to fund a lot of the player purchases going forward here and we have to be supportive of both.
"We've got to make sure they co-exist together but don't impact each other and that's where we are trying to balance it."
After replacing David Gill in the chief executive role at the beginning of the month, Woodward is on a steep learning curve.
He is leading the attempt to sign Cesc Fabregas from Barcelona, whilst he might also be bracing himself for a transfer request from Wayne Rooney, who is said to be unmoved over his desire to complete the transfer of the summer by joining Chelsea.
Initially appointed by the Glazer family to expand their commercial operation, Woodward works closely with the much-derided American family, whom he insists have no intention of selling the club despite reports of interest from Qatar.
"They are long-term owners," said Woodward.
"They first bought the club eight years ago and there won't be any change for many, many years."