If Heat don't win it all now, it's been a big waste

When LeBron James left Cleveland for Miami in the summer of 2010, the idea wasn’t to win a title or two.
At least, not if you listened to James, Dwyane Wade and Chris Bosh, who told the world on their own stage that the goal was to win six or seven championships. And they sounded like they believed it would be that easy.
Now, this isn’t to trash James for his "Decision" show or desire to play alongside some of his best friends, who also just happen to be some of the game’s brightest stars.
We’re past all that.
Nor is the idea to be critical of the shortcomings of James or the Heat in last year’s Finals loss to Dallas. LeBron wilted in the fourth quarter of some of those games. Well, so what?
Despite playing with greats like Wade and (to a much lesser extent) Bosh, it’s LeBron who often puts his team in position to win. Is it really that big of a deal when he does it? OK, it is. But not as much as the national media and babbling mouths on sports debate shows would like you to believe.
And despite most Cleveland fans’ strong dislike of James, it’s never really been James himself who’s bugged me. Yes, I thought his hour-long special was somewhat arrogant and incredibly silly — but I don’t think it was entirely his fault.
If I root against the Heat, it’s only because I feel for my brothers and sisters in basketball who live in Northeast Ohio. I feel for the people who care about the game, and how James and pals treated a respectable professional sports league like the Amateur Athletic Union.
Was it wrong in the big scheme of things? Hardly. I’m sure we all have bigger worries. And James, Wade and Bosh certainly didn’t break any laws.
It just wasn’t cool. And that’s it.
But as for LeBron the person . . . I’m OK with him. He’s actually very likable in media situations, which are the only type of situations in which our paths have crossed.
So this isn’t about any of that. To be clear, I don’t have a problem with LeBron the person. Never have, most likely never will.
What irritates me to the point of wanting to kick in my TV set is the hype. It’s the constant barrage of highlight shows, praise, interviews and entire pages on respected websites, all devoted to nothing but the Heat. That’s not James’ fault. It’s not Wade’s nor Bosh’s. It’s ours.
That said, it’s true the Heat brought much of the attention on themselves. It’s true they deserve to be scrutinized at every opportunity.
They promised greatness. And they haven’t delivered. That is the point of this. Nothing more, nothing less.
Pressure is on
No one is facing as much pressure in these playoffs as the Heat, maybe in any playoffs ever. In Year One of the Big Three, their failure to win a championship was celebrated — but understandable.
It was, after all, Year One.
But in order to win six or seven championships, or even two or three, the Heat need to do it now.
Chicago’s Derrick Rose is out for the playoffs with a knee injury. New York’s Amar’e Stoudemire is out with a hand injury. Atlanta and Indiana are nice teams, but neither looks ready to do anything special.
And Boston is too old, not deep enough, and playing on heart and guts at a level where those things are rarely enough.
Basically, the Heat’s road to the Finals is paved with red carpet.
Once there, things could be a little more difficult, with Oklahoma City, the Lakers and a few others being a bit tougher than anything the Heat will find in the East.
Either way, this has to be the year. The Heat must get it done. LeBron and Bosh have to prove they are championship-caliber players — and not just really good in the regular season. And Wade has to win a ring without Shaquille O’Neal.
Otherwise, the whole thing has failed. Otherwise, the Heat stand no chance of winning the promised six or seven titles. Otherwise, they might not even win one.
And otherwise, the fallout will likely be as grand as the introduction.
Coach Erik Spoelstra will be replaced.
One of the Big Three (see: Bosh) might get traded.
Or some other big name (maybe Steve Nash) will try to hop on board and be the missing piece — yet again.
People will stop believing the hype. So far, that’s all the Heat have been. Remember, we’re talking about a trio that has yet to finish with the best regular-season record in its own conference.
So this is it. The Heat have to win it all. Now. It’s what they said they'd do, it’s why they were built.
If not, we can feel free to do what Clevelanders and Cavaliers fans everywhere have done when thinking about LeBron. We can all just stop caring. We can all move on.
Because that's exactly what the Miami Heat will have earned: indifference.
Follow Sam Amico on Twitter @SamAmicoFSO