Stoke City are to offer supporters free travel to all of their Premier League away games next season.
Coaches will leave from the Britannia Stadium for all 19 of their top-flight trips - beginning with their game at Liverpool on Saturday August 17.
Stoke have revealed the decision was made in a bid to help ease the financial burden on fans who follow the club home and away.
Chief executive Tony Scholes said: "As a club we are conscious that following football can be an expensive business, especially at a time when so many people are feeling the squeeze financially.
"We work hard to try and provide our supporters with value for money which is why we have not increased our ticket prices since being promoted to the Premier League in 2008.
"However, we realise how expensive following the club away from home can be for supporters and we're delighted to be able to offer free coach travel and hope it encourages more of them to give us their fantastic backing away from home."
