Dana Wakiji
FOX Sports Detroit
Rob Discher has a beef.
Actually, he's against the beef and wants his curly fries back.
Confused? Here's the dish on the beef and fries.
About three years ago, Arby's and FOX Sports Detroit came together for a new "Instant Three-Play" promotion. During Red Wings games, if a player scored a hat trick, Arby's offered a free roast beef sandwich the next day. During Pistons games, a triple-double would net you the same deal. During Tigers games, it was three home runs in a game to collect a sandwich.
Mike Ensroth, who works for Doner Advertising, the agency that represents the Michigan Arby's co-op groups, explained that to breathe new life into the promotion, Arby's eventually shifted the offer to free curly fries.
But he said that prompted some people to lobby for more than free fries
