Longhorns release Game-of-Thrones-style video to hype spring game
Shaka Smart, pay attention.
This is the level of intensity you must live up to at the University of Texas.
We* expect greatness. Game-of-Throne-level greatness.
This may just be a hype video for a spring game that takes place April 18, but understand it's about more than football. It's about tradition.
Tradition in football. Tradition across all sports.
And tradition in excellent marketing. Charlie Strong and the Longhorns take their own epic oath of fealty in a new hype video for the annual Orange & White game.
"I pledge to uphold the pride and winning tradition of the Texas Longhorns for this night and for all the nights to come."
*Full disclosure, I'm a Longhorn alum.
Follow me on Twitter: @sam_hyde
(H/T Extra Mustard)
MORE FROM FOX SPORTS SOUTHWEST:
- Ranking NFL quarterback salaries
- 21 Fun Facts about the NCAA tournament
- Highest paid player of each NBA team
- College football's highest paid coaches in 2014
- Highest paid player on every MLB roster
