Red Olympic mittens making Canadian comeback

Red Olympic mittens making Canadian comeback

Published Sep. 28, 2010 7:57 p.m. ET

The hottest souvenir of the 2010 Vancouver Winter Olympics is back with a new look.

The wildly popular red mittens have been relaunched by the Canadian Olympic Committee and Hudson's Bay Company with a new design. The first edition that sold about 3.5 million pairs included a white Maple Leaf on the palm and the Olympic rings on top.

The new set features a much larger Maple Leaf that wraps around each hand and the word ''Canada'' on the cuff.

Canada's Olympians are banking, literally, on the new version of the $10 mitts being as popular as the first, which generated $14 million for the Canadian Olympic Foundation.

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