Sunday’s AMERICA’S GAME OF THE WEEK on FOX is Most-Watched NFL Game of 2016 Season
New York – Week 10’s AMERICA’S GAME OF THE WEEK on FOX, an exciting matchup between the Dallas Cowboys and Pittsburgh Steelers, is the highest-rated and most-watched game of the 2016 NFL season, delivering FOX Sports an impressive 28.88 million viewers on average, with a huge 16.4/30 household rating/share, according to national figures released by Nielsen Media Research.
AGOTW, FOX’s late Sunday afternoon doubleheader window, America’s highest-rated and most-watched television show for the last seven consecutive years, continues an impressive run in 2016. Season-to-date, AGOTW is averaging a 14.7/28 with 25.9 million viewers. While that is off just -3% from last year’s audience (26.8 million viewers) on FOX, it still easily ranks as the highest-rated and most-watched program in all of television this year.
Season-to-date, FOX NFL SUNDAY, FOX Sports’ Emmy Award-winning signature NFL pregame show airing at 12:00 PM ET, is averaging a 3.0/8 and 4.73 million viewers, up +30% over its direct competition, CBS’s NFL Today (vs. 2.3/6 – 3.52 million viewers). FOX NFL KICKOFF, airing Sunday’s at 11:00 AM ET on FOX, continues to show improvement over last year. Thus far in 2016, FOX NFL KICKOFF is averaging a 0.8/2 and 1.24 million viewers, up +14% compared to last year’s 0.7/2 and 1.07 million viewers.
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