MLB Commish Manfred talks Snapchat, Dodgers and PEDs in wide-ranging interview
Good news, baseball fans. MLB Commissioner Rob Manfred says you’ll be able to watch baseball games in your market via your mobile phone in 2016. Bad news, Dodger fans. Streaming will be done via Fox’s regional sports networks to start meaning most Dodger fans still won’t be able to watch their team this season. But Manfred and the MLB are trying.
On Wednesday, Manfred sat down with USC’s Sports Business Institute at LA Live to discuss a variety of topics including making MLB content accessible to a younger generation, performance enhancing drugs and how to solve the Dodgers’ TV problem.
Speaking about the league’s future use of technology, Manfred noted the MLB’s upcoming ‘Snapchat Day’ on March 11 as a chance for the league to get embrace a younger demographic.
"Were trying to make sure that baseball is available on the platforms that young people generally go to use as their source of information and entertainment," said Manfred of the MLB’s partnership with Snapchat.
In addition to the Snapchat partnership, Manfred touted MLB’s agreement to live stream games over the web on fans preferred platform of choice for the first time via 15 FOX regional sports networks. As part of the agreement Los Angeles Angels fans will be able to watch the team’s 2016 games on their mobile devices, computers and tablets via FOX Sports WEST.
Despite the league’s wider access in many markets, Manfred did express his concern regarding the Dodgers ongoing TV troubles in which a large percentage of Dodgers’ fans have been unable to watch their team in the local market due to limited access to the team’s new cable channel. Calling the team one of the league’s historic franchises, the commissioner said the league had no problem getting involved in discussions between the team and cable providers but was quick to point out they were limited in their influence.
Manfred ended the interview by touching on the league’s continued commitment to a clean game. Speaking of PEDs, Manfred says over 10,000 drug tests are now conducted across baseball compared to the about 100 that were done when he first started in baseball.