Ahead of his title fight showdown with Jose Aldo at UFC 194, Conor McGregor has inked an endorsement deal with Bio-Engineered Supplements and Nutrition (BSN), a leading sports nutrition and supplement company.
McGregor has inked several lucrative sponsorship and endorsement deals during his time with the UFC, with BSN becoming the latest brand to link up with the Irish superstar ahead of the biggest fight of his career.
BSN is widely known in the bodybuilding and fitness industries but the only other MMA athlete they current work with is UFC middleweight Vitor Belfort.
"I take my nutrition very, very seriously. You can’t cut corners in this game. You must align yourself with the best in each field, and that is what I have done. BSN® is leading the way in nutrition and supplementation," McGregor said in a statement released on Tuesday. "They are breaking barriers in their field and I am breaking barriers in my field. It’s a partnership."
Over the past year, McGregor has also landed endorsement deals with Reebok, Monster Energy and Bud Light.
When it comes to sports supplements, BSN is one of the largest manufacturers in the world with products sold in every major retail chain across the globe, and now they are putting their support behind McGregor ahead of UFC 194 next Saturday night in Las Vegas.