ESPN is reporting that Under Armour has inked Gisele Bündchen to a multiyear deal, meaning the übermodel joins her husband as one of the athletic apparel outfit's celebrity endorsers. Brady has been affiliated with the company since 2010.
Financial terms reportedly were not disclosed, but Under Armour did release a teaser video showcasing Bündchen, who will be joining the likes of skier Lindsey Vonn, soccer player Kelley O'Hara and tennis player Sloane Stephens headlining the company's female-centric "I Will What I Want" campaign, according to the ESPN report.
In the video, Bündchen is shown entering an empty room with a heavy bag while wearing Under Armour product. The teaser promises some kind of formal rollout on Thursday.
Model Bündchen's latest foray into the athletic apparel world, coupled with Brady's many endorsement deals (including his spokesperson position for UGG Australia), means the Brady-Bündchen household packs a pretty formidable one-two punch when it comes to high-profile promotional turns. The rather robust financial benefits entailed in their endorsement deals are implied.
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