Jeremy Hill: 'F- y'all towel'

Jeremy Hill: 'F- y'all towel'

Published Dec. 18, 2016 5:05 p.m. ET

Bengals running back Jeremy Hill did his best to heat up the rivalry between Cincinnati and Pittsburgh on Sunday, on the field and off of it.

Hill scored in the second quarter of Sunday’s game, and spiked a Terrible Towel. It was pretty freaking awesome.

Pittsburgh-based rap producer Big Jerm (you may know him as the guy Mac Miller always used to shout out on his songs) didn’t take too kindly to this. He told him pretty bluntly, please, respect the towel.

Hill had a simple message.

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He would later delete the tweet, but this moment will live in infamy. Between this and Pacman Jones’s Instagram rant after last year’s Steelers–Bengals AFC wild card matchup, this is quickly becoming one of the best rivalries in sports.

– Kenny Ducey

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