Arizona's coaches are in a (weird) video

Arizona's coaches are in a (weird) video

Published Jun. 17, 2013 2:35 p.m. ET

June 17, 2013

Wondering what Arizona football coaches are doing with their time in the summer? The answer, of course, is dressing up like Wild West law men to make dramatic recruiting videos.

Specifically, this one, which hit the Internet on Monday.



So that exists. We're not sure what to make of it, though. It's weird and entertaining and kind of funny, no doubt, but what's the message? Oh, wait -- there it is:

"A man on a quest for the rose will choose the right men for the job to continue changing the game."

The goal of recruiting pitches these days is to be more creative than ever, but this one is in uncharted territory.

There's a lot of twangy guitar, a lot of slow walking and a lot of
standing around smoking cigars. A guy gets tossed out of the saloon for
some reason, and another guys goes sliding across the bar while one coach
points at him. And it was produced by Rita Rodriguez?

The whole thing is pretty light on football, but people
are definitely talking/buzzing about it on social media, which is
worth something.

-- Tyler Lockman

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