Montana State debuts new logo for sports teams

BY foxsports • April 18, 2013

Montana State has rolled out a new Bobcat logo and block letter ''M'' that school officials say reflects the ''dynamic state'' of the school's teams.

The Bobcat moves away from a stylized logo introduced in 2004 to a bit more realistic-looking Bobcat head. The ''M'' that appears on football helmets was changed to look less like the block ''M'' used by Michigan and Missouri.

The university paid Torch Creative $18,000 to redesign the Bobcat logo and the ''M.''

Athletic director Peter Fields says changing the logo on the football field will cost about $40,000 while other stadium changes will cost $10,000.

Apparel with the new Bobcat logo is already available.


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