Michigan Wolverines
Michigan Coke cans would make Bo Schembechler proud
Michigan Wolverines

Michigan Coke cans would make Bo Schembechler proud

Published Aug. 27, 2015 4:35 p.m. ET

When Bo Schembechler took over a moribund Michigan football program in the late 1960s, he emphasized one thing above all: The Team.

Michigan has been embracing that legacy since former Schembechler quarterback Jim Harbaugh took over as head coach in late December.

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Now the Coke cans in the football facility are on board, too.

That seems like taking "staying on message" to a whole new level.

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