Former Missouri AD questions whether coaches salaries are getting out of hand

Published May. 6, 2015 4:46 p.m. ET

Despite raising Gary Pinkel's annual salary to the $4 million dollar mark, former Missouri athletic director Mike Alden has his reservations regarding the value in handing out more and more cash to college coaches. 

Alden spoke to the St. Louis Post Dispatch regarding the escalating salaries of college football coaches. "We know it's market-driven," Alden said. "But do I think it makes sense? No I don't."

So does Alden regret giving Missouri's all-time most winning coach more money? Not necessarily.

"I think the marketplace is going to dictate what the consumer and the public is willing to accept. Currently, for the most part, I think folks have accepted the fact that there are some positions that pay at a high level. But I'm not sure what the tipping point is." 

As pressure to win rises, schools are going to continue to offer more and more money to lure successful coaches to their programs. If Alden is correct, we may soon see a school decide to buck that trend, but until that point, the salaries will only continue to escalate.

(h/t St. Louis Post Dispatch)