Sunday morning, prior to the Cowboys’ game against the Giants, MeUndies announced a partnership via Twitter with the Cowboys running back in which the company would donate $15,000 worth of underwear and apparel to Dallas-area children. Randle will also make speaking engagements at local schools and charities to talk about learning from mistakes.
"He saw this partnership as an opportunity to turn a negative situation into a positive," part of the statement read. "And teamed up (with) MeUndies to give back to his community and help families in need. Every mistake can be a teaching opportunity if you are willing to take advantage of it."
According to an ESPN report, Randle will also be paid money to help with the cost of the $29,500 fine handed down by the Cowboys following his arrest and supplied with free product.
"There is no excuse for my mistake last week, and I take full responsibility for my actions," Randle told ESPN. "I let down my coaches, teammates, and family. My agent and I have spent a lot of time looking for ways I can turn my situation into a learning experience for young people.
"Partnering with MeUndies allows me the opportunity to give back to others less fortunate than myself, and spread a positive message of not making the same mistake twice."
While it appears all parties have the best of intentions, I’ve got to ask: Good idea or publicity stunt?