‘Perds’ is the word, unfortunately

Look, sometimes typos happen, even in the world of sports, and there’s nothing you can do about them.

But some typos are better — or at least more egregious — than others, and on Tuesday, the NHL’s Nashville Predators made a hilarious transposition in their own name, giving birth to a hilariously unfortunate nickname that will be sure to stick around for years to come.

According to Deadspin, this is part of an email blast sent out by the Predators advertising some sort of season ticket-holder event this weekend:

In addition to misspelling the name of one of the streets Bridgestone Arena is flanked by — it’s Demonbreun, not Demonbruen — the sender also flubbed the team’s name, closing with “Go Perds!”

Not surprisingly, Twitter users weren’t especially sympathetic . . .

THIS JUST IN: The ‘Perds’ just upped the ante in awesomeness, with their classic response to season ticket holders,  which begins with "Deer Season Ticket Holder" before apologizing for the misspellings:

Well played, Perds.

Until the team owned in perfectly, we imagined that somewhere in Nashville, an intern was being scolded by a superior. We wondered if Predators broadcasters Pete Weber and Terry Crisp would soon be replaced with this guy . . .