Redskins front office shake-up: Bruce Allen is GM
The Washington Redskins brought back a familiar name and dusted
off a long-unused title Thursday in a major front office shake-up,
the first of many anticipated changes resulting from a losing
Bruce Allen, son of late Redskins Hall of Fame coach George
Allen, is the team’s new general manager. He becomes the first
person hired by owner Dan Snyder to hold the GM title, a notable
milestone after a decade of various front office arrangements that
usually centered around Snyder and good friend Vinny Cerrato.
“It’s exciting because of the history, the tradition, the
comfort about coming home,” said Allen, whose father coached the
Redskins from 1971-77 and whose brother has served Virginia as both
governor and U.S. Senator.
Out the door goes Cerrato, Snyder’s right-hand confidante for
most of the past decade and the executive vice president of
football operations for the past two seasons. The team announced
that Cerrato had resigned, but Snyder made it clear it was not a
“I think the best way to put it,” Snyder said, “is it was
time for a change.”
And probably not just one. Allen barely had time to get used to
wearing his burgundy and gold tie before he was asked about the
team’s coaching situation. The names of Jon Gruden – with whom
Allen worked in both Oakland and Tampa Bay – and Mike Shanahan were
raised during his introductory news conference.
Allen responded that he had only just had his first meeting with
the current coach, Jim Zorn. Zorn’s job status is tenuous with the
record at 4-9 and three games to play. The Redskins host the rival
Giants on Monday night.
“Jim Zorn is our coach,” Allen said. “Give us some time to
see how our relationship develops.”
It’s uncertain how much leeway Allen will have to make the final
call about the coach or the roster. Neither he nor Snyder would
give details of their working agreement, but Snyder indicated that
Allen will have more autonomy than some of the owner’s previous
front office hires.
“Obviously, Bruce has got the authority,” Snyder said. “And
when he makes a decision, the club makes a decision, it’s a
Redskins decision. … I’ve not been as involved as people may have
thought. In terms of the future, obviously we’re going to be
counting on Bruce to help lead the way.”
As for Zorn, he’s got three weeks to impress his new boss. He
admitted there had been “some difficulties” with Cerrato, who
stripped the coach of play-calling duties six games into the
“What I’m going to do is work as hard as I possibly can,” Zorn
said, “not to try to save my job, but to continue to work the way
we’re working so that we can bring a winner to this program. … I
think this is a fortunate thing for our program, for me as a head
football coach, not to just say ‘See you later, thanks for
everything,’ but to really take a look and see what we’re doing –
and maybe he’ll like what he sees.”
There’s also a chance a decision on a coach has already been
made. Allen worked nine years in the Raiders’ front office and five
years in Tampa Bay, overseeing Gruden’s teams at both places.
Allen and Gruden were fired by the Buccaneers on the same day in
January, and Gruden is now an analyst on “Monday Night Football.”
Former Broncos coach Shanahan has also been linked to the Redskins
“He’s a big reason why I had any success in coaching,” Gruden
said in a statement released by ESPN. “I’m really happy for him
and I wish him the best.”
In the locker room, players were hardly jolted by the news –
given all the changes that have taken place under Snyder.
“There’s going to be change in personnel. There’s going to be
change all over. It’ll probably be more changes coaching-wise, so I
guess that’s the first change right now,” cornerback Carlos Rogers
said. “You never know what Mr. Snyder got up his sleeve.”
Allen said he and Snyder have been talking for several weeks,
and that the job was offered earlier this week. Snyder said
“several different candidates” were interviewed. Commissioner
Roger Goodell said the league was satisfied that the club complied
with the Rooney Rule, which requires that at least one minority
candidate be interviewed for a top front office position.
As for Cerrato, even his close relationship with Snyder couldn’t
save him amid the team’s ongoing struggles. He was one of the first
major hires after Snyder bought the Redskins in 1999, but the team
has won only one playoff game since 2000.
“We agreed that the franchise needs someone different in this
position,” Cerrato said in a statement released by the team.
Cerrato left by taking a final dig at the coach he helped hire,
saying that he has “had the pleasure of working with some great
coaches such as Joe Gibbs, Greg Blache and Sherman Lewis” –
notably leaving out Zorn.
Beyond the question of coach, Allen has much work to do to
repair the Redskins. There are major questions at quarterback,
running back and along the offensive line.
Allen said he has a unique chance to “build a plan and get a
head start on 2010.” Asked what his father would think about the
day’s developments, he quoted George Allen’s most famous
“The future is now,” he said. “Let’s beat the Giants.”