Twitter reacts to the debut of Lonzo Ball’s $495 signature shoe Andrew Lynch @andrewlynch May 5, 2017 at 4:30a ET Thursday afternoon brought the unveiling of former UCLA standout Lonzo Ball's first signature Big Baller Brand shoe — and naturally, the Twitter jokes were right behind the debut. Really, the shoe's not that bad. But the Internet is going to get these zingers off no matter what. Here's what Twitter is saying about Ball's $495 signature shoe. Don't fret too much about the price point, though. Shipping is just five dollars!