Cleveland Indians embracing social media

The Cleveland Indians are looking for a few more ”hits” in

social media this season.

The club announced plans Monday to expand its social media base

to six platforms, building on its past success of linking with fans

through non-traditional methods. Team president Mark Shapiro says

the Indians understand the importance of social media as a tool and

as a way for the club to ”strengthen our brand vision to create

memories, connect generations and celebrate families.”

The Indians will again have pages on Facebook and Twitter. This

season, the team will have two blogs as well as a presence on

Google Plus and Pinterest. In addition, the team will again have

its ”Social Suite” at Progressive Field, where fans can interact

with others online during home games.