Michael Jordan welcomes Michigan football to Jordan Brand
Michael Jordan is coming to college football — or at least his brand is, anyway.
While it was previously announced the Michigan Wolverines basketball teams would wear Jordan’s Jumpman apparel as part of a new and lucrative apparel deal with Nike struck earlier this summer, apparently football will do so as well.
Full details of the deal are sparse, but as MLive.com notes, it will make the Wolverines "the first college football program ever to be outfitted by Nike’s Jordan Brand subsidiary, exchanging the swoosh for the ‘Jumpman’ logo."
The six-time NBA champion and all-time leader in points per game welcomed Michigan in a video released to Twitter on Thursday evening.
— Jordan (@Jumpman23) August 13, 2015