The allegations reportedly stem from the catchphrase "BUGA NATION" — a term created by Fournette’s family during his high school playing days. Fournette’s mother reportedly manufactured a website during Fournette’s freshman year at LSU, with the idea of selling "BUGA Nation" merchandise.
The creation of the website, and the production of the merchandise, is reported to have cost about $10,000. The site reportedly no longer exists.
According to the report, LSU has hired attorney Bob Barton to handle matters pertaining to this situation. He’s reportedly already begun interviewing people associated with the website. Barton is an attorney specializing in all matters dealing with NCAA rules.