Easter egg in commercial leads to free Super Bowl tickets

Sometimes paying attention to a commercial can be beneficial.

This was the case for a couple of people who landed Super Bowl tickets after calling a phone number they saw in an Old Spice commercial.

In the spot, a woman jots down a number on a piece of paper. But this wasn’t one of those 555 numbers you see in movies and TV shows. It was a legit number that came with a payoff: Super Bowl tickets from Old Spice.