A fixture with the Braves since 1966, Delta’s relationship with the franchise will extend into 2017 and beyond at SunTrust Park.
The team announced Thursday that the sides have agreed to a new partnership that will see Delta become the exclusive sponsor of the Delta SKY360 Club, a new premium hospitality area at the new stadium. Also, Delta will have a sign above the out-of-town scoreboard and have its brand highlighted in other points inside the park.
The airline will continue to have an area named the Delta Medallion Parking Lot at SunTrust Park, have a presence in the mixed-used development around the stadium and serve as the charter airline for the Braves.
"We have been extremely proud to call Delta Air Lines a partner for the last 50 seasons and look forward to 50 more," Derek Schiller, Braves executive vice president of sales and marketing said in a statement. "Like the Braves, Delta is an Atlanta institution and the partnership we share is a real point of pride for our organization. We are honored that the partnership will continue and we look forward to welcoming fans into the Delta SKY360 Club on Opening Day of 2017."
The 18,000 square foot Delta SKY360 Club will be accessible via two premium seating sections between the dugouts on the lower level totaling 1,500 seats. The hospitality area will include dining, a 30-foot long bar and two seven-foot by 20-foot LED video boards.
"The Atlanta Braves are precisely the type of winning organization Delta seeks to do business with," said Tim Mapes, Delta senior vice president of Marketing. "For 50 years, we have been proud to support the Braves and their fans throughout Braves country, and that pride will be evident in Delta’s exciting presence at the new SunTrust Park."
The Braves will move into the new stadium, which is located in Atlanta at the intersection of I-75 and I-285 after the 2016 season.