Super Bowl commercials: 10 worst

FOX Sports
Share This Story editors John Galinsky, Kathy Lyford, Jim McCurdie and Scott Wilson review the worst Super Bowl ads from 2010. Enjoy!

Focus on the Family -- Tebows

There was a lot of controversy over whether this pro-life ad from Christian group Focus on the Family should have run. Well, if the decision was based solely on quality of the ad, then it shouldn’t have run. Mrs. Tebow mumbled and the ad was just lame. -- KL

To watch this ad, click here.

Doritos -- It's a miracle

A guy pretends to be dead so he can eat Doritos while enclosed in a coffin. Huh? Not funny and really disgusting. -- KL

To watch this ad, click here.

Denny's -- Free Grand Slam

Denny’s used this spot to announce its free Grand Slam breakfast promotion. A warning is issued to egg-layers that this will be “a bad day to be a chicken.” The message may be a little scrambled here, but hey, a free meal is a free meal. Eggs over easy, please. -- JM

To watch this ad, click here.


  • Which was the worst Super Bowl commercial?
    • Focus on the Family -- Tebows
    • Doritos -- It's a miracle
    • Denny's -- Free Grand Slam
    • Bridgestone -- The choice
    • Michelob Ultra -- Lance Armstrong
    • Budweiser -- Clydesdale's new friend
    • Honda -- Accord Crosstour
    • Taco Bell -- Barkley fattens up
    • --Too hot for TV
    • E*Trade -- Baby on the plane

Bridgestone -- The Choice

Your tires or your life (wife). Super sexy car and a smokin’ hot girl. I guess it really doesn’t need to make sense. -- KL

To watch this ad, click here.

Michelob Ultra -- Lance Armstrong

OK, Michelob Ultra is supposed to be beer that’s not as bad for you as other beer. I get that. But it is still beer, right? Are we supposed to accept that Mr. Healthy, Lance Armstrong, one of the most highly conditioned athletes ever, cancer survivor, drinks Michelob Ultra just because it’s the healthy beer alternative? I’m not buying it. -- SW

To watch this ad, click here.

Budweiser -- Clydesdale's new friend

Bud had decided not to use its Clydesdale horses in a Super Bowl ad until an online fan vote urged them to do so. They shouldn’t have bothered. It’s a cheesy spot about a baby Clydesdale growing up with a Longhorn steer. When they’re full grown, the two see each other and the steer knocks down a fence to reach his childhood buddy. It would be poignant if it wasn’t so lame. -- JG

To watch this ad, click here.

Honda -- Accord Crosstour

Squirrels collect a lot of stuff. The Honda Accord Crosstour holds a lot of stuff. That doesn’t convince me to buy one. -- KL

To watch this ad, click here.

Taco Bell -- Barkley fattens up

Take one look at Charles Barkley’s waistline and it’s easy to envision him rolling into the late-night Taco Bell drive-thru and stuffing his face with cheap, fatty Mexican food. Too many of the Super Bowl commercials feature celebrity spokesmen who are clearly there simply to pick up a paycheck, but this is a product the Round Mound of Rebound really seems to believe in. -- JG

To watch this ad, click here. --Too hot for TV

I’m tired of these tease commercials. If you can’t show me what’s worth looking at while I’m watching your commercial, don’t expect me to go to your Web site to watch more of it. I won’t do it, Go Daddy. You can’t make me. No matter how hard you try. -- SW

To watch this ad, click here.

E*Trade -- Baby on the plane

Let me just say this: I want the old E*Trade baby back. This new kid’s OK, but he just can’t hang with the original. It’s like Timothy Dalton trying to hold a candle to Sean Connery’s James Bond. Memo to E*Trade’s ad agency: Get that “Shankapotamus” kid’s agent on the phone. Do whatever it takes. -- JM

To watch this ad, click here.

Tagged: Panthers

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