NBA teams’ misguided 9/11 tributes

If people thought that
a
golf course advertising a $9.11 special on 9/11
was cause for
uproar, then this post on the Los Angeles Lakers’ official Twitter
account is sure to result in a few angry phone calls and
emails:

The post
has already been deleted, but thankfully
Deadspin
preserved the screen grab you see above before
it could be erased from the Internet. I’m not so sure what the
Lakers were going for, but their approach to the 9/11 tribute was
certainly original.

The Lakers weren’t the only NBA team to take an unconventional
approach to remembering 9/11, though. The Phoenix Suns
posted their own #NEVERFORGET photo featuring
their gorilla mascot. Like the Lakers, the Suns deleted their post,
but at least theirs included an American flag:

And then there was Knicks swingman J.R. Smith, who certainly
meant well when he posted this photo to Instagram in honor of 9/11
victims, but probably should have consulted a dictionary before
urging fans to “celebrate” the anniversary:

So, a note to other pro sports franchises and their players
going forward: Commemorating 9/11 on Twitter is fine, but if you
can, for one post, try to make it about the day, not your team. And
never hesitate to ask if you don’t know what a word means.

Update: Lakers spokesman sent an email to USA
Today apologizing on behalf of the team for the embarrassing
incident.

“We apologize to anyone who took this differently than we
intended and were therefore offended by it,” he wrote. “We used a
photo of how we commemorated 9/11 in the 2001-02 season, shortly
after the tragedy occurred, because we wanted to show our support
of what we felt at that time and continue to feel now. Out of
respect for the intensely personal nature of how people remember
this day, and that we recognize that not everyone understood the
intent of our message, we pulled down our tweet and photo.
Ultimately, our intent was to honor the spirit of remembering a day
that we should all never forget.”