Roush Fenway adds sponsorship for 2012
Roush Fenway Racing has added sponsor Best Buy for the 2012 NASCAR Sprint Cup season, according to an item posted on the organization's site.
The company will serve as primary sponsor for Matt Kenseth's No. 17 Ford for nine races and for Carl Edwards' No. 99 Ford for two races. In addition, the company will serve as an associate sponsor for each.
“We are extremely pleased to announce this partnership with Best Buy,” Roush Fenway co-owner Jack Roush said. “Best Buy is an industry leader and a top brand globally. They do a great deal to market and support their teams and we are pleased to be working with an organization that is as enthusiastic about racing as Best Buy. We feel it is a great fit with our organization and we look forward to a great partnership together."
Best Buy has been a NASCAR sponsor for the past seven years. Kenseth won the NASCAR Cup championship in 2003, and Edwards has finished as the series runner-up twice, in 2008 and 2011.
The company most recently sponsored AJ Allmendinger's Richard Petty Motorsports entry.
"We have had a successful and rewarding relationship with Best Buy for the past few years and appreciate all they have done for us,” Richard Petty, co-owner of Richard Petty Motorsports, said in a statement. “Although it is very disappointing that Best Buy is changing directions at this late date, we wish all of our friends there the best in their future endeavors.
“Our plan has always been to run a two-car team in the NASCAR Sprint Cup Series in 2012 and we are continuing down that path. We have several partners that remain committed to the No. 43 team. We will move forward and explore all of our options in regard to the No. 43 program in the coming weeks.”