Show Them The Money: How Much Does Twitter Owe Your Favorite Driver?

(Photo by John Harrelson/NASCAR via Getty Images)  

If drivers got paid to Tweet, which NASCAR stars would be stacking the most cash?

TIME came up with a formula that can help us answer that question. We looked at the 10 most popular drivers on Twitter to see whose account is the most valuable. Here are the results. 


Jeff Gordon: $155,377

Brad Keselowski: $124,410

Denny Hamlin: $115,119

Jimmie Johnson: $114,258

Juan Pablo Montoya: $94,100

Kevin Harvick: $59,580

Danica Patrick: $42,344

Kyle Busch: $41,905

Kasey Kahne: $32,914

Ryan Newman: $19,027


Even @NASCARonFOX would have a claim to some cash … $78,696 to be exact. Hey Twitter, please make the check out to "Shake And Bake".