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Kenny Bernstein Racing lands sponsor for 2010
CLERMONT, Ind.It will be a rub-the-eyes moment next season when Brandon Bernstein's Top Fuel dragster roars down the track clad in blue. Unusual, but better than the alternative.
Kenny Bernstein Racing announced Sunday at the Mac Tools U.S. Nationals that Copart, an online vehicle resale company, would sponsor its dragster in 2010. Earlier this season Budweiser announced it would not sponsor Brandon Bernstein's car past this season, ending a 30-year run with KBR that was the longest-running sponsorship in motorsports.
Kenny Bernstein, one of two drivers to win Top Fuel and Funny Car titles and the first drag racer to break 300 mph, had said he would fold his team without a new sponsor and that two months ago the prospects of landing a sponsor were "slim and none." But Copart officials visited the team in late July at Sonoma, Calif., watched the race and ended up sold on drag racing.
Copart, also involved in NASCAR sponsorships, signed a one-year deal. Bernstein's cars have been red for decades, but Copart's primary color is blue.
"I love the idea of changing the color drastically, I think then nobody can get confused," said Bernstein, who turned 65 Sunday. "It's like a rebirth."
Bernstein's news was a stark contrast from Saturday when Don "The Snake" Prudhomme grimly announced in the media center that his Top Fuel operation was for sale and would fold at year's end without a buyer or investor.