DALLAS — The Dallas area is expected to see more than 60,000 out-of-state fans and $300 million in spending when it hosts the new college football championship game.
The Texas Comptroller’s Office projected the economic impact when it approved a major events trust fund for the Jan. 12 game at AT&T Stadium in Arlington.
The trust fund is anticipated revenue set aside to help pay for expenses. The state estimates sales, car rentals, hotel rentals and alcohol taxes.
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The Dallas Morning News reports that the money earmarked for the game is the eighth-largest sum in the trust fund’s 10-year history. That’s roughly equal to spending on the Final Four basketball tournament held at the stadium earlier this year.
The spending is expected to generate more than $16 million in tax revenue.